Until April 23, 2007, Sainsbury's Bank is offering new customers who take out a fully comprehensive car insurance policy over the telephone 10% of their premium, totaling a maximum of GBP100, in cash back.

Sainsbury’s motor insurance also offers motorists an extensive range of benefits with their comprehensive cover, including a courtesy car when using one of its recommended garages, a no claims discount of up to 70% if customers have not made a claim in the past five years and a new for old replacement child car seats after an accident as a standard. The insurer also provides support and compensation if the driver becomes a victim of car jacking or road rage.

The supermarket bank’s other insurance products include life insurance, home insurance and travel insurance.