LifeSecure Insurance Company, a wholly owned subsidiary of Blue Cross Blue Shield of Michigan, has appointed Ron Hagen as the new vice president of sales.

Mr Hagen is an accomplished sales executive with extensive knowledge of the long-term care insurance market. Prior to joining LifeSecure, he was the regional sales vice president of long-term care sales with MetLife Insurance Company.

In his new role, Mr Hagen will focus on enhancing LifeSecure’s sales efforts as the company continues its national expansion. He holds a BA in international economics and a Master of Arts in economics, both from George Washington University.

Lisa Wendt, president and CEO of LifeSecure Insurance, said: Ron has a successful record of developing and implementing effective sales and distribution strategies for complex products like long-term care insurance. His sales leadership will drive the delivery of our best in class product solutions and services.