UK general insurer Groupama Insurances has improved the cover, pricing and availability of Optima Bike, its tailored motorcycle insurance product, following a detailed review of the policy in 2006.

<p>Optima Bike is available to brokers and intermediaries via the majority of major software houses. The improvements are designed to appeal to a wider range of motorcyclists, with cover ranging from large bikes to mopeds. The product is lifestyle rated and can therefore be tailored to customers&#0039; individual circumstances. <br /><br />Lynn Harris, Groupama&#0039;s head of customer proposition, said: Whilst we have been working on the re-launch of this product since August 2006, we are just entering the prime motorcycling season, making this the perfect time to launch the &#0039;new look&#0039; Optima Bike – providing brokers and intermediaries with a great sales opportunity.<br /><br />We have expanded our underwriting footprint substantially, but we expect to be particularly competitive for experienced riders over 25 wanting insurance for motorcycles over 400cc, she added.<br /><br />The enhanced Optima Bike policy will be available from March 1, 2007.</p>