Direct Response Financial Services' subsidiary Direct Card Services has entered into an agreement with The ATMSafe Companies to provide the ATMSafe Program to its debit cardholders.

ATMSafe is an insurance program that addresses cardholders’ concerns about safety and security when using stored value cards at an ATM.

ATMSafe and its international insurance companies will provide the ATMSafe program to Direct Card Services’ debit cardholders to protect them in the event of loss of cash, death, or injury as a result of criminal activity related to the use of debit cards.

Direct Card Services is committed to providing its debit card customers innovative products and services, said Randolph Catanese, managing member of Direct Card Services.

Direct Response Financial Services Inc is a provider of payment card systems including a variety of branded and co-branded stored value cards (prepaid debit cards). The company has agreements with leading financial institutions such as MasterCard, Chase Manhattan Bank, and Optimum Pay USA Inc.