Bermuda-based Alterra Capital Holdings has renamed its Max Specialty Insurance Company as Alterra Excess & Surplus Insurance, as part of overall rebranding of following the merger of Max Capital and Harbor Point to form Alterra in May 2010.

Alterra president and CEO Marston Becker said, Alterra Specialty, US specialty insurance operation, which focuses principally on the wholesale distribution segment, utilizes both non-admitted and admitted carriers – Alterra E&S and Max America Insurance.

“Alterra E&S is a Delaware licensed insurer that is currently approved to write business on a non-admitted basis in 49 other states, the US Virgin Islands and Puerto Rico. The company plans that Max America will be renamed Alterra America, once regulatory approvals are received,” Becker said.