ACE Group announced the establishment of a new Commercial Lines team focused on providing innovative insurance products for the small to medium-sized enterprise (SME) market in Hong Kong.

The commercial lines team is led by Joseph Lee, senior business development manager. As an industry veteran with about 40 years of experience in business development, Mr. Lee brings with him in-depth market knowledge and a wide network of local relationships.

With an aim to provide market-leading SME insurance coverage, ACE’s key product offerings include, ACE enterprise guard (business package insurance), property all risks insurance, public liability insurance, employees’ compensation insurance and group business travel and group personal accident.

The establishment of the Commercial Lines team in Hong Kong underscores ACE’s commitment to build and sustain engagement with mid-tier agents and brokers as strategic growth partners.

Mr. Patrick Wong, General Manager of Property & Casualty for ACE in Hong Kong, said, "We are fortunate to have an experienced professional like Joseph Lee head up the team.

"The breadth of his expertise will be invaluable in accelerating ACE’s plans to make available its diverse product suite to a broader range of customers through agents and brokers who specialise in the SME segment."

Mr. Doug White, Country President of ACE in Hong Kong, Taiwan and Macau, added, "We are a customer-driven organisation with a mission to provide innovative and relevant solutions and market leading claims services."

With operations in 54 countries, ACE provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients.