Aon Consulting has appointed Jennifer Daniels as vice president of marketing. In her new role, Ms Daniels will be responsible for overseeing the development and execution of the US national marketing activities of the company.

Prior to joining Aon Consulting, Ms Daniels was founder and managing director of Visient, a marketing and design agency.

At Visient, Ms Daniels worked with clients to develop marketing materials and strategic marketing initiatives including, branding and positioning, business development and lead generation, negotiation and management of strategic alliances, marketing communications, and public and investor relations.

Piyush Chaudhari, executive vice president of Aon Consulting, said: Jen brings a terrific track record of building and managing brands. Her expertise in business-to-business marketing and market positioning will be critical to our Firm’s future success. We are extremely excited to have Jen join as a colleague.