Trilogy has appointed Joe Kelley as the new president of its insurance and financial services division to drive the growth of the company’s insurance and financial services software and developing working relationships with customers.

Prior to Trilogy, Kelley was chairman, president and CEO of American General Life and Accident insurance Company.

He also worked for Prudential Insurance Company, where he was holding various positions including senior vice president and chief marketing officer for more than two decades.

Kelley said that Trilogy has a good record in helping firms to improve performance, reduce costs, boost profitability, and see rapid results with software implementations that are measured in weeks, not months.

Trilogy’s solution and products enable insurers to successfully manage complex distribution channels, and helps companies optimize the performance of their top producers using predictive analytics.