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Gartner, the world’s leading information technology research and advisory company, published the Magic Quadrant for MDM for Customer Data to provide insight into the portion of the evolving packaged MDM solution market that focuses on managing customer data.
It positions MDM for customer data technology providers on the basis of their completeness of vision relative to the market and their ability to execute on that vision.
We believe Gartner has recognised Initiate’s strong business performance in a challenging economy, our technological prowess in very demanding high-volume data environments and our continuing product innovations in the important areas of enterprise, healthcare and government data management, said Bill Conroy, Initiate’s chief executive officer and president.
We feel this recognition is another sign that Initiate offers the enterprise market the most complete vision for MDM for customer data.
Last year our company signed 36 new customers, achieved profitability, generated a positive cash flow and increased annual revenue more than 50% compared with the previous year. We are achieving success in the market because we deliver ROI and rapid time to value for our customers.
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