To generate enhanced cross-sell opportunities based on coverage

Vertafore, a provider of software and services to the insurance industry, has introduced the version 4.0 of AMS360 management system, which includes numerous advancements to simplify marketing and sales tasks.

The AMS360 version 4.0 generates enhanced cross-sell opportunities based on coverage. It produces tailored schedules and streamline proposal templates using the familiar Microsoft Office Word interface with a new design tool that provides expanded customisation options.

Gytis Barzdukas, vice president of product management at Vertafore Agency Markets, said: The enhanced sales and marketing capabilities in version 4.0 help agencies more easily cross-market products and remind customers about adding coverage. This gives our customers an edge over their competitors in growing their business and staying ahead in the market.

In addition to the new tools for increasing an agency’s book of business, AMS360 version 4.0 also includes an enhanced web services toolkit, enabling agencies to integrate third party applications with the management system to share data and operate efficiently.