Tesco Personal Finance has announced that it is launching a new life insurance policy designed specifically to meet the needs of the over-50s age group.

Tesco said that no medical is required for customers who are between the ages of 50 and 75. Customers can apply online or over the phone. They can stop paying when they reach 90, but their cover will continue until death.

Jeremy Sutton, head of Tesco Life Insurance, said: Increasingly, people are living longer than in previous generations. Customers have been telling us that they want a product that meets their needs for leaving something for their loved ones.