Tesco Bank has launched a new Home Insurance product, which is designed to meet the needs of customers for a simple and flexible home cover.

Offering unlimited buildings cover and £75,000 contents cover as standard, the new insurance provides information to help select and pay for the extra cover from extended Accidental damage, belongings away from home, Bicycle, Home Emergency and Family Legal Guard.

Tesco Bank Insurance managing director Karl Bedlow said, "Customers’ demands are changing; they increasingly want a home insurance policy which takes their lifestyle and individual needs into account."

The bank’s Home Insurance is arranged and administered by Tesco Bank and is underwritten by a select range of insurers.

Tesco Bank is the trading name of Tesco Personal Finance plc, a telephone and internet based commercial bank in the UK owned by Tesco.

The bank offers a range of personal banking products, mainly credit cards, personal loans, savings and general insurance, including car, home, pet and travel.