US-based mutual insurer Sentry Insurance has selected Varicent Software to manage its internal sales incentive compensation processes.

Varicent will be deployed to 700 Sentry direct writers in the first phase of project, to be able to easily design, model and implement compensation plan changes.

Varicent will provide Sentry with an intuitive navigation and wizard-based drag-and-drop technology to meet unique needs and timeline for future growth.

Sentry had been using a customized, in-house compensation management solution for more than 20 years, to calculate commissions, bonuses and management incentives and was cumbersome to maintain and update.

Sentry Insurance marketing director Rick Wittmann said that Varicent’s solution provides a very intuitive, rules-based approach to manage its complex sales compensation plans.

"With Varicent, we will be able to offer our sales force increased compensation transparency; in addition, we are enhancing the sales compensation department’s productivity and effectiveness, as a result of replacing old legacy systems and spreadsheets with the Varicent solution," Wittmann added.