Owners of high-value homes at coastal areas are expected to benefit from PURE’s customised insurance offerings

PURE Risk Management has expanded Privilege Underwriters Reciprocal Exchange (PURE), a member-owned reciprocal insurer, to provide customised property and casualty insurance coverage for owners of high-value homes in New Jersey.

PURE intends to offer its New Jersey members (policyholders) with savings on their homeowners insurance. This is in addition to automobile, jewelry, art, personal liability and watercraft insurance to successful individuals and families, said the company.

Rhonda Graber, Bollinger Insurance, said: “Owners of high-value homes in New Jersey, particularly those in coastal areas, will benefit greatly from PURE’s customised insurance offerings. In addition to receiving superior service and significant savings, they will have the peace of mind of knowing they’re well-protected.”

According to PURE, it would contribute up to $2,500 to help prevent large losses from recurring and to control the long-term cost of risk, besides covering repair costs or replacing damaged property.