Bermuda-based insurer Hiscox has launched a new direct and online insurance offering, Hiscox Direct, for businesses in Germany.

Daniela Zierold will oversee the direct team from the company’s Munich office, reported postonline.co.uk.

Businesses such as knowledge-based professions, including IT, management and business consulting with up to €2.5m annual revenue can opt for the offering.

Insurance products will be sold through Hiscox Direct for property administrators, facility managers and real estate agents in Germany, as well as club liability cover service industry sector firms and small service providers in both Germany and Austria.

Hiscox Germany managing director Robert Dietrich was quoted by the news agency as saying, "Buying behaviours are changing and small business owners are increasingly looking to purchase their business insurance online, in much the same way as they would choose their car or home insurance as a consumer."