India-based Hinduja Global Solutions (HGS) has purchased 89.9% stake in Colibrium Partners and Colibrium Direct, for an undisclosed sum.

HGS’ US subsidiary has acquired the stake in Colibrium, which allows the firm to expand servicing capabilities in the sales and enrollment area for the US and global health insurers.

HGS CEO Partha DeSarkar said: "With more than 30 clients, a leading technology platform and several hundred licensed health insurance agents, this investment in the fast evolving health insurance market represents a significant competitive advantage for HGS.

"We are already recognized as one of the largest and most capable providers of outsourced business process management to the health insurance industry."

Colibrium has developed a cloud-based platform, which provides an easy-to-implement health insurance portal that incorporates with enterprise customer relationship management (CRM) platforms such as Microsoft Dynamics and facilitates end-to-end workflow automation capability.

Colibrium’s Tuo is a unified marketing, sales, underwriting, care management and service platform that offers health insurance plans through various traditional, online, social media and mobile channels.

HGS currently provides an array of services in both administrative and clinical functions to Fortune 100 health insurance clients.