hCentive, a provider of technology solutions for health insurers and state health agencies, has released its WebInsure Private Exchange solution for the healthcare industry.

Hcentive said WebInsure Private Exchange allows healthcare industry to offer employers and employees access to multiple sellers and health plan options through a marketplace.

According to hCentive, the solution has the ability to manage eligibility and enrollment, recommend plans, manage payments and billing for employers, employees, brokers and administrators, upsell and cross sell other ancillary and wellness products.

In addition, the solutions help them reduce cost and administrative complexity, while enhancing relationships with their customers.

Hcentive CTO Tarun Upadhyay said with the launch of WebInsure Private Exchange, customers will be able to harness this powerful solution to successfully service their customers, manage all of the players in the health insurance space and significantly boost business.