To improve their offer consistency and reduce time-to-market for insurance products

Access Commerce, a provider of multichannel selling and configurator software, said that the Gras Savoye group, an insurance broker in France, has selected its Cameleon to improve their offer consistency and reduce time-to-market for insurance products.

Gras Savoye will use Cameleon to consolidate all offerings into a single business repository and provide a set of common guided selling tools to assist its internal business network and channel partners. It also intends to reduce the time to market for its products, thus making full use of their capacity for innovation.

Access Commerce said that Cameleon will provide the link between product specialists who define the insurance offerings and network marketing that will use the tools to assist with sales and pricing.

According to Access Commerce, Cameleon helps companies sell customisable products and services across every sales channel by optimising guided selling, product configuration, pricing and quote generation processes.

Jacques Soumeillan, CEO of Access Commerce, said: “This agreement confirms our leadership in the insurance industry where all the players are trying to improve their business agility. The approach proposed by Cameleon is innovative and the benefit of its implementation is demonstrated by the large number of clients coming our way.”

The collaboration between Access Commerce and Selligent has enabled a solution to be offered to Gras Savoye, whereby Cameleon’s multichannel selling tools will be integrated with Selligent’s CRM solution that is deployed by the Gras Savoye business network.