Equifax (EFX) has launched Advanced Decisioning Attributes, a set of analytical building blocks that enhances the ability to make predictive underwriting decisions.
Equifax Advanced Decisioning Attributes delivers more than 500 tri-bureau-enabled consumer credit attributes that can be leveraged in all aspects of account lifecycle, from customer acquisition to account management.
"Equifax Advanced Decisioning Attributes has been specifically designed to support our customers’ decisioning policies — both today and as they evolve over time. A clear and current perspective into consumer behavior is the foundation of consistent credit decisions that support key business strategies throughout the entire customer lifecycle," said John Cullerton, Senior Vice President, Product Innovation and Management, Equifax.
As our customers evaluate the marketplace to determine proper business strategies, this product offers a comprehensive and streamlined solution for solving the challenges associated with differentiated attributes across multiple bureaus.
Advanced Decisioning Attributes can be delivered through the Equifax Attribute Navigator tool. This tool gives our customers flexibility to create, manage and customize attributes. The tool can integrate with a wide variety of data sources and can return attributes and values within virtually any platform, enabling our customers’ internal teams to perform deeper, more strategic analysis to support critical business objectives.