Crawford & Company, an independent provider of claims management solutions, has launched Specialty Markets, a new global offering that provides technical loss adjusting to niche markets.

Specialty Markets will be overseen by CEO John Jenner in Europe, Middle East, Africa and Asia Pacific (EMEA/AP), and in the Americas by John Sharoun, CEO Specialty Markets, Americas.

Crawford president and CEO Jeffrey Bowman said, "Specialty Markets was created for several strategic reasons and most importantly to better serve the needs of clients who require highly technical claim handling including, Lloyd’s, the London Market and other global entities around the world."

The new offering will operate within Crawford’s existing geographic structure and leverages the strength of the company’s expansive global footprint.

The company has promoted Pat Van Bakel to the position of president and CEO of its subsidiary Crawford & Company (Canada).

In his new role, Bakel will be responsible for all facets of the Canadian organization, including all services supplied to the Canadian property and casualty insurance market.

Bakel will succeed John Sharoun, who has been named as CEO of specialty markets for the Americas.

Sharoun will continue to be based in the company’s Toronto office and will remain on the Canadian board of directors.

Bakel served as COO from 2012 and prior to this, he was senior vice president of operations and insurer markets.

In 2007, Bakel was named vice president of claims operations, while in January 2008, he was named senior vice president of the same division. He has been with the company for more than 20 years.