Cholamandalam MS General Insurance Company (Chola MS), a joint venture of the Murugappa Group and Mitsui Sumitomo Insurance Group, Japan, has launched Click Easy car insurance on their new website,

The company has said that customers can buy and renew Chola motor policies online. The new website offers customers to buy and renew chola products such as policy issuance. It will offer retail products like travel, health, home and personal accident policies on the web.

In addition, the website also offers features like live chat interface, branch / agent / garage locator with sms me option. In the health section, the individual customers can log in to print their Health e-Cards, locate hospital of their preference and also view their claim status. The corporate login utility on the site offers the corporate to see the status at an aggregate or individual level.

Gopalarathnam, managing director of Chola MS, said: “Our market research establishes that policy online not only aids buying at ease but also helps create association and bonding with the customer through interactive communication and virtual service which is very crucial for us. For the tech savvy and time constrained customers Click Easy Insurance promises the Simplicity, Convenience and Interactivity in buying insurance at the click of a mouse.”