Insurance company Bupa International, in partnership with Singapore-based International Medical Insurers, has launched its international private medical insurance aimed at expatriates in Singapore.

Bupa International has been looking to enter the Singapore market for some time to provide corporate and individual customers with private medical insurance (IPMI) products tailored to their needs.

Bupa International’s IPMI products are now available in Singapore in line with local legislation. Under the new agreement, Bupa’s policies will be dual branded – carrying both the Bupa and International Medical Insurers (IMI) names – and IMI will collect premiums locally from customers.

Bupa said that it will keep responsibility for ensuring that Singapore-based customers receive the same quality service experienced by the company’s 767,000 customers around the world and will look after underwriting, enrolling members, paying claims and all customer enquiries.

Ray Bond, head of sales at Bupa International for Asia-Pacific, said: As an international business center, Singapore is home to a very large community of expats and offers huge market potential for IPMI sales.