Underwriter brokerage Ascension Insurance will deploy the ProspX platform across its 20 offices located in the US, enabling the firm to manage its property and casualty insurance and employee benefits businesses.

According to the solution provider ProspX, Ascension is setting up ProspX InsiderConnect, which matches targeted insurance industry, line-of-business, and carrier specific news and updates to a producer’s sales pipeline.

The automatic platform provides the critical information through a custom e-newsletter, facilitating agents and brokers to share their custom content with prospects and clients.

Commenting on the implementation of the new solution, Ascension managing director Jon Cooper said that their team brings together deep industry expertise, an understanding of the geographic markets that their clients operate in, and robust national resources and carrier relationships.

"The key industry intelligence and knowledge gained from InsiderConnect, places us in an even better position to offer the very best council regarding our clients’ insurance needs," Cooper added.

"Additionally, the simple integration with Salesforce gives us access to this valuable information as it directly relates to the key opportunities in our pipeline."