Allianz Life Insurance Company of North America has appointed Karen Gemmill as a new senior director of Product Innovation.

Gemmill will be responsible for leading the Product Innovation function for designated product lines including fixed annuity, fixed index annuity and life insurance products.

She will work in partnership with market management leadership to develop a holistic product portfolio and offerings.

Gemmill joined Allianz Life from Ameriprise Financial, where she most recently served as vice president of consumer marketing, responsible for developing enterprise-wide strategic initiatives to improve the client experience, and drive engagement, satisfaction and relationship deepening across more than 2 million branded client households.

Prior to that, she was vice president of marketing planning and campaign management. Before Ameriprise, she held executive-level positions with a variety of financial service companies including ING Minneapolis, American Express Financial Advisors, US Bancorp and Retail Payment Systems.

Allianz Life vice president of Market Management and Product Innovation Jasmine Jirele said that Gemmill’s expertise will be instrumental as Allianz continue to add to the product offerings with retirement income solutions.