Alliance Group, the international insurance and financial services company, announce the launch of their Thailand operation.

With Asia Pacific being a driver for the global economy, many western companies have allocated considerable focus and investment towards expansion in this region.

The potential to tap new markets and supplement sales at home, Asia has proven itself to provide companies with the opportunity to grow.

Alliance Group is the latest to take an aggressive approach to expansion throughout the Asia Pacific region having already launched operations in Hong Kong, China and Indonesia since 2009 and has now announced the launch of Alliance Group in Thailand.

The insurance and financial services company’s venture into Thailand began this month with the introduction of their insurance aggregator NowCompare.com, the World’s first international insurance comparison website and Alliance Group’s flagship personal insurance company.

Dan Smith, Director of Alliance International said: "Thailand is seen as a strategic focus for Alliance globally and is expected to contribute significantly to our expansion plans."

Alliance has been no stranger to expansion over recent years having reported growth rates in excess of 150% year on year with much of this being gained through the success of NowCompare.

Dan Smith continued to say: "we are pleased with the progress we have made in the region and will be announcing further expansion plans over the coming year."