In a move that should help enhance its e-commerce offerings to UK brokers, insurer ACE European Group has launched a more streamlined professional indemnity product on imarket.

ACE said that specific standards relating to risk for professional indemnity (PI) have been reduced by 50% on the trading portal. This, the insurer said, will simplify the quote request process, reduce administration time and help brokers to cut costs.

Since the original PI product on imarket was launched in September 2006, ACE has been working with a number of brokers and listening to the feedback they’ve been giving us. We’ve responded swiftly and will continue to focus on improving our offering via the portal to help drive broker efficiency and use of this trading solution, commented Mark Whitehead, ACE European Group’s e-commerce manager.

PI from ACE spans a range of professions and has been designed for small businesses and sole traders with revenue of up to GBP350,000 a year.

ACE offers a range of products including PI, D&O and ComputerGuardPlus through various e-commerce channels.